As a tracking solution with years of experience running programs for online casinos, we’ve learned that behind the success of certain games is a lot of science and data. Understanding…
Over the last few decades the affiliate channel has evolved to encompass a wide range of traffic sources. Whereas affiliates tended to rely on organic traffic from Search Engines in…
Remember your first spin on a roulette wheel? Heart pumping, palms sweaty, a thrill of risk laced with the hope of landing on black? That’s how the iGaming affiliate landscape…
As an affiliate program manager, you understand the vital role that your affiliate tracking technology plays in the success of your affiliate marketing efforts. Affiliate tracking technology is the backbone…
