Affiliate Negotiation Tactics:
5 Top tips for securing better affiliate deals

As an affiliate manager the success of your business relies heavily on the commission rates being paid to affiliates and the terms you negotiate with your partners can make or…
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Why Casino games – can help increase your affiliate program profits

As a tracking solution with years of experience running programs for online casinos, we’ve learned that behind the success of certain games is a lot of science and data. Understanding…
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Diversifying Your Affiliate Portfolio: Exploring different iGaming traffic sources

Over the last few decades the affiliate channel has evolved to encompass a wide range of traffic sources. Whereas affiliates tended to rely on organic traffic from Search Engines in…
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Crafting Irresistible Offers: 10 Tips for Attracting New Affiliates into your Affiliate Program

One of the biggest things an affiliate manager has to master is how to craft irresistible offers to entice affiliates to stay loyal and keep sending new customers.  With a…
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Top Trends Reshaping iGaming Affiliate Management in 2024

Remember your first spin on a roulette wheel? Heart pumping, palms sweaty, a thrill of risk laced with the hope of landing on black? That’s how the iGaming affiliate landscape…
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A Comprehensive Guide to Conducting a Successful Year-End Review for your Affiliate program

As the year wraps up, evaluating your affiliate program is pivotal for its growth. Our comprehensive guide walks you through the process, leveraging Cellxperts’ real-time reporting suite to guide Affiliate…
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